Decision Briefing
Malaysia in Numbers: What the 2026 Data Actually Says
Malaysia’s 2026 economic indicators, including Q2 GDP growth of 6.0%, and what aggregate data can and cannot tell an entrant.
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Partners and Distribution
Practical guides, briefings and perspectives on Malaysia and ASEAN. Start with the question you need to answer.
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Decision Briefing
Beyond Accuracy: A Comparative Reliability Index for Human and AI Decisions
Accuracy is a poor proxy for trust. Ten dimensions for measuring human and AI decisions before you rely on them.
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Human versus Artificial Intelligence: Who Really Hallucinates?
AI invents facts with confidence. Humans do too. A framework for measuring both sides honestly.
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Life Sciences in ASEAN: Location Strategy for a High-Stakes Sector
Life sciences location strategy in ASEAN: regulatory pathway, talent, IP and the cost of failure.
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Tariffs Did Not Stop ASEAN Expansion. They Re-Sorted It
77 per cent of businesses still plan to expand, and tariffs accelerated nearly half. ASEAN is absorbing the re-sorting.
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Digital-First ASEAN: Selling Where the Region Actually Shops
In most of ASEAN the shop is the phone. Channel strategy for regional platforms, social commerce, omni-presence.
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The ASEAN Consumer by 2030: What a Decade of Growth Actually Buys
ASEAN's consumer economy is set to double by 2030. What the growth buys, and which rung of the ladder to pick.
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Taking a European Franchise to Malaysia and ASEAN: Structure Before Brand
European franchise entry into Malaysia and ASEAN: master franchise, area development or joint venture, and the choice.
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